Real estate agents are in the business of selling homes. While you might only move a handful of times over the course of your life, an agent sells dozens, if not hundreds, of homes per year.
Knowing and understanding what motivates a real estate agent will help you work more effectively with one in the future. Here are five things to keep in mind:
It’s About the Bottom Line
Most real estate agents work on commission, which means they only get paid when a house is bought or sold. Good agents will be attuned to your emotional needs around the process, but at the end of the day, they have a job to do. Don’t expect an agent to work for free or do things outside the scope of what you are paying for.
Agents are Advertisers
An agent’s job is to sell your home, but also to sell themselves to future homebuyers. If they do not have a steady stream of clients, they are not making money and referrals are everything in the real estate business. Your agent may ask you for a recommendation or other assistance in landing future clients if your sale is successful.
Making (and Keeping) Appointments
Real estate agents often juggle multiple clients and listings at the same time. Trying to work around everyone’s schedules for showings, inspections, and other meetings can be difficult. Keep all appointments that you make with your agent and let them know as soon as possible if you need to reschedule.
Real estate agents know the areas and the markets they work in better than anyone. Trust their advice about pricing and other tactics that may be helpful in closing a deal — even if it seems counterintuitive to you.
Know When to Walk Away
Finally, remember that there are plenty of fish in the sea when it comes to real estate agents. If you find that your first choice is not working for you, don’t be afraid to seek other options. Working with an agent that’s a good fit for you will lead to a better experience and a more lucrative deal in the long run.